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"When I look at the largest transactions ... every transaction was done with the CEO.” - Salesforce CEO Marc Benioff speaking on an earnings call about how the company has been able to dramatically increase its deal size.

Get expert insight found nowhere else.  Whether or not they control the pursestrings, C-Level executives are important influencers.

Hardly a day goes by without us hearing something about Account Based Marketing, or ABM. It's one of the hottest topics in sales and marketing today.

Account Plans are essential tools when it comes to nurturing, growing, and maintaining relationships with your most important customers. Does your company Account Plan have the right information?